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UK

Edwin Richards

Partner

England & Wales

020 3319 3700

edwin.richards@keystonelaw.co.uk

“Edwin went above and beyond to get the deal over the line. His expertise, advice and dedication were outstanding.”

- Craig Bell, Senior Partner

Edwin is a corporate partner with over 30 years’ experience advising on private equity, venture and development capital, acquisitions and disposals, equity capital markets, and general corporate matters.

His practice covers advising on business sales and acquisitions, management buyouts and, in particular, management teams, investment rounds and fundraisings, as well as strategic transactions in the professional services, healthcare, natural resources, and financial services sectors.

His clients include entrepreneurs, management teams, investors, and corporates.

Before moving into law, Edwin qualified as a Chartered Accountant (FCA 2003) and spent more than a decade as a principal investor at UBS Capital.

Expertise

Edwin works closely with management teams and private equity investors on buyouts and growth transactions, helping to structure deals that protect interests and support long-term business development.

Experience

  • Advised the founders on their sale of Newmarket Strategy to Baird Capital and the partial reinvestment of their proceeds to retain a majority stake.
  • Advised the owner of a leading optician’s chain on a sale to a private equity-backed vehicle.
  • Advised a Hong Kong-based PE house on its first UK acquisition.
  • Advised the management team of XVR Simulation and LearnPro on the MBO by Apiary Capital.

Edwin advises founders, corporates, and investors on acquisitions, disposals, and reinvestments.

Experience

  • Advised the partners in an independent financial adviser group on its sale to a US strategic investor.
  • Advised Newmarket Strategy on a significant acquisition in the strategic government advisory sector.
  • Advised a UHNW individual on the acquisition of an investment vehicle.
  • Advised a tax advisory business on its sale to a global US-based adviser to UHNW individuals.
  • Advised a law firm on the acquisition of a specialist legal business.
  • Advised the shareholders of Italian Realfoods on their sale of the company, including the Seggiano and Lunaio brands, to Certified Origins.
  • Advised a manufacturing business on its emergency sale to avoid administration.

Edwin advises growth companies, funds, and investors on equity financings, from early-stage rounds to major international fund raises, particularly in financial services and technology-driven businesses.

Experience

  • Advised CRUX Asset Management on an investment by Stephens Investment Banking.
  • Advised Kudos Innovations on its Series A5 investment round.
  • Advised TechMet on its USD 200 million fundraise including a significant investment by the United States International Development Finance Corporation, an agency of the US Government.

Edwin has significant experience advising on transactions in the healthcare sector, particularly opticians, dentists, and strategic advisory services.

Experience

  • Advised an entrepreneurial UK dental practice group on its expansion into Jersey.
  • Advised Newmarket Strategy on a significant acquisition in the strategic government advisory sector.
  • Advised a UHNW entrepreneur on a strategic investment in a UK dental practice group.
  • Advised the founders on their sale of Newmarket Strategy to Baird Capital and the partial reinvestment of their proceeds to retain a majority stake.
  • Advised the owner of a leading optician’s chain on a sale to a private equity-backed vehicle.

With an increasing consolidation of the regulated professional services sector by private equity and others, Edwin has advised accountants, financial professionals, and healthcare business in this area.

Experience

  • Advised the partners in an independent financial adviser group on its sale to a US strategic investor.
  • Advised an entrepreneurial UK dental practice group on its expansion into Jersey.
  • Advised Newmarket Strategy on a significant acquisition in the strategic government advisory sector.
  • Advised a UHNW entrepreneur on a strategic investment in a UK dental practice group.
  • Advised the founders on their sale of Newmarket Strategy to Baird Capital and the partial reinvestment of their proceeds to retain a majority stake.
  • Advised the owner of a leading optician’s chain on a sale to a private equity-backed vehicle.
  • Advised CRUX Asset Management on the acquisition of funds from Henderson.
  • Advised Baigrie Davies on its sale to 1925 Financial and Wealth Managers.

Please note: The experience list above may include examples of work completed prior to joining Keystone Law.

Recognition

Founder member of the Association for Private Markets (2025), an industry body dedicated to shaping the future of regulation and infrastructure in the UK private company share exchange markets (including PISCES) and other private asset classes

Fellow of the Institute of Chartered Accountants in England and Wales (2003)

Edwin qualified as a solicitor in 2015. Prior to joining Keystone Law in 2025, he worked at the following firms:

  • JMW Solicitors
  • Michelmores
  • Darbys Solicitors